Hello!
Firstly, I’m so glad you’ve found my website!
A little bit about me, while you’re here. I’m an Design Director and creative who conceptualises and executes projects across a wide range of disciplines.
Over the last 15 years I’ve worked with both local and international clients such as Adidas, Samsung, Jack Daniels, Starbucks, Kit Kat, Volkswagen and Formula 1. I’ve designed and developed visual solutions for start-ups and globally established brands, and created work that spans both ATL and BTL for print, packaging, digital, social and environmental design, as well as holistic brand ecosystems.
For every new project I try to embed my love of human centred design. I’m an empathetic thinker, who takes a huge amount of pride in creating work that fosters meaningful brand connections. As a leader, I am passionate about creating an environment where my team feel safe to try new things and have fun while crafting. I try not to take life too seriously.
I love working as part of a team with diverse specialisms to conceptualise unexpected solutions to old problems. I’m a strong communicator who feels confident articulating and presenting my ideas, and love discussing why work deserves to exist.
At home I’ve got a huge ginger cat named Bowie, I drink orange juice by the litre and cycle everywhere, even in the rain. My fringe is always in need of a trim, and I listen to music, books and podcasts daily. I’ve also never been able to say no to a glass of wine.
