Portfolio
Portfolio
Visual identity and design direction for a multi touchpoint brand campaign. We worked on a series of core key visuals to create a cohesive design that packed a punch. We created and sold in a brand book and campaign toolkit that covered strategic approach, tone of voice and visual identity, which led to a nationwide in-store activation, e-commerce and social saturation.
Team Creative Directors: Eli Vasiliou & Ross Taylor
Creatives: Andrea Vergara & Michael Venner
Design Director: Jess Leonard